Frisky embodies the old fashioned means of being a woman in a modern society, reshaping the expression of traditional identity.


Art Direction
Brand Identity
Web Development

How We Approach
Design Problems

We worked hand in hand with the founder of Frisky to deliver a unique and premium experience to their customers. This re-branding and website are the first steps to delivering a new approach to women's luxury wear while providing an e-commerce store's traditional aspects. Our challenge was to create a brand that still produced a luxurious look but remained playful and experimental.

We were brought to revitalize the branding and website for a new women's brand startup.

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